Sarah Rich

Longshot Magazine is a raucous experiment in using new tools to erase media’s old limits.

How plant geneticists are growing convenience food on trees, from a six-part Smithsonian series on designing the perfect fruit.

The Foodprint Project is a series of international conversations examining the hidden corsetry that gives shape to urban foodscapes.

Through human stories and dazzling photographs, Urban Farms explores an entrepreneurial new food movement in America.

In high-end restaurants across the country, maîtres d’ are using Google and social networks to scope out their guests before they arrive.

On a wide stretch of farmland, the Farley Studio brings modern architecture and contemporary art to Fort Worth’s farthest reaches.

Dwell
Gourmet
The Atlantic
Wired
Fast Company
Details
Globe & Mail
Business Week
I.D.
Huffington Post
ReadyMade
Interior Design
The Bold Italic
Core77
Worldchanging

Editorial | Digital | Strategy | Research

Clients:

GOOD Magazine
Oakland Museum of California
Gastronomica
Webbmedia
Stanford University
Fahrenheit212
UCLA
Butler, Stern, Shine & Partners
Plaid Creative
Institute for the Future

Sarah Rich is a writer, editor and strategic consultant. Co-founder of Longshot Magazine and the Foodprint Project, former senior editor at Dwell and design editor for Smithsonian. Her new book, Urban Farms, was published in June 2012.

@sarahrich